While copycats often get a bad name, sometimes it’s helpful to copy someone else’s style. This is even true in investing. For our How America Invests report, we studied 5 million client households to see how different investors behave. We learned a lot about investing behavior—and found some surprises.
Of particular interest were the differences in investing across generations. After studying millennial, Generation X, baby-boom, and silent generation clients, we uncovered some noteworthy trends related to asset allocation—and observed some investing practices you may want to copy.